Its most recent television commercial features the Backstreet Boys. Add a capful of Downy into your washing machines dispenser drawer or directly into its agitator. After adding your favorite detergent, measure the amount of fabric conditioner for the size of your load. The commercials were filmed by Grey Advertising. Ultra Downy Free & Gentle unscented fabric conditioner protects clothes from stretching, fading, and fuzzwhile adding softness. Īmy Sedaris and Tituss Burgess are the talents hired to promote the Downy/Lenor Unstopables In-Wash Scent Boosters range in both the US and the UK. Tide Pods + Downy laundry detergent pacs offer the Tide clean you love, now with Downy Fabric Protect Stretch. įor the company's national and international experience in sustainable development, and eco-friendly products, the Environment Possibility Award conferred the "Environmental Heroes of the Year" to Downy in 2012. Plans to rebrand Lenor as Downy in the UK were dropped in 2002. Scent beads under the brand Downy have been sold in China since December 2017. Lenor fabric softener had entered China in 2007 but was subsequently discontinued. Shop for Downy Shop for laundry detergent, fabric softeners, dryer sheets, stain removers & other laundry products at the Home Depot. Lenor is a brand name of fabric softener and dryer sheets, also produced by P&G, sold in Europe, Russia and Japan. Lenor (Europe, Russia, Taiwan, Japan and Hong Kong)ĭowny, also known as Lenor in Europe, Russia and Japan, is a brand of fabric softener produced by Procter & Gamble that was introduced in 1960.
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